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High tech = infinite potential! What insurance agents need to know about embracing technology.

Technology, Sales, Marketing

By Bri Burkhart, Marketing on May 31, 2019

Technology doesn't have to deliver a less-personal experience. With the right resources and strategy, you can use tech to help grow your business.

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Happy or unhappy — you can't ignore your social media audience

Technology, Marketing

By Katrina Eicholtz, Marketing on May 3, 2019

Excellent customer service via social media is becoming increasingly relevant. We're sharing our best practices for engaging with your audience.

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Barking up the wrong tree? How insurance agents can increase client responsiveness.

Sales, Marketing

By Bri Burkhart, Marketing on April 5, 2019

How many times do you repeatedly contact a client without getting a response? With billions of emails and calls made each day, we have to find a way to cut through the noise to get a...

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3 trends in the B2C market that we’re loving & how they can be applied in the insurance industry

Marketing

By Katrina Eicholtz, Marketing on March 8, 2019

What trends are we noticing in the business-to-consumer market that can translate to the world of business-to-business insurance? We're covering three of our favorite B2C trends and...

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Why agent + client relationships are a lot like marriage. Plus, 3 tips to build better connections.

Marketing

By Bri Burkhart, Marketing on December 7, 2018

A strong emotional connection with a brand is a stronger driver of customer loyalty than factors like ‘ease’ and ‘effectiveness’ — making relationships key for an insurance agency's...

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Build a positive online reputation and keep it protected

Marketing, Business

By Richie Almeida, Marketing on November 30, 2018

Keeping up with your online reputation is critical, and could potentially drive customers your way. Reputation management can be intimidating, but with the help of these quick tips, you can...

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How can new technology help your insurance agency?

Technology, Marketing, Business

By Jessica Wenrich, Marketing on November 16, 2018

Meeting the needs and expectations of your customers should be the driving force behind going digital. Learn more about new technologies that can help your agency and it's customers.

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Is your insurance agency making these 3 Facebook mistakes?

Marketing

By Bri Burkhart, Marketing on October 19, 2018

Are you looking for Facebook marketing tips for your insurance agency? In order to increase engagement and sales, agents should try to create a social media presence that follows these 3...

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Wait... I can use Facebook to gather leads for my agency?!?

Technology, Sales, Marketing, Business

By Katrina Eicholtz, Marketing on October 5, 2018

Wondering how you can gather leads for your insurance agency using Facebook? Upgrade your social media marketing efforts with these simple steps for getting the most out of Facebook ads and...

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Your customers don't like the insurance industry. And, that's a good thing.

Marketing

By Bri Burkhart, Marketing on September 21, 2018

Why customer service is important for insurance agents and 3 ways agents can utilize customer service to increase their retention rate

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