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Picture of Bri Cappella, Integrated Marketing Specialist

Bri Cappella, Integrated Marketing Specialist



Barking up the wrong tree? How insurance agents can increase client responsiveness.

Sales, Marketing

How many times do you repeatedly contact a client without getting a response? With billions of emails and calls made each day, we have to find a way to cut through the noise to get a...

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3 Insurance businesses that exposed client data + 2 ways you can help prevent your agency from being next

Technology, Business

Cybersecurity is the #2 concern across businesses of all sizes. In fact, 52% of businesses believe that suffering a cyberattack is inevitable. Insurance agents and agencies are especially...

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Why agent + client relationships are a lot like marriage. Plus, 3 tips to build better connections.

Marketing

A strong emotional connection with a brand is a stronger driver of customer loyalty than factors like ‘ease’ and ‘effectiveness’ — making relationships key for an insurance agency's...

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Is your insurance agency making these 3 Facebook mistakes?

Marketing

Are you looking for Facebook marketing tips for your insurance agency? In order to increase engagement and sales, agents should try to create a social media presence that follows these 3...

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Your customers don't like the insurance industry. And, that's a good thing.

Marketing

Why customer service is important for insurance agents and 3 ways agents can utilize customer service to increase their retention rate

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Are you a workaholic? Why being too productive is bad for your career.

Business

Tips for workaholics including why all work and no play is a bad business practice, 5 benefits of play time for adults and 3 tips to help over-productive insurance agents take a break.

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Why sleep is important and how to get more of it

Business

A lack of sleep negatively impacts your judgment, mood, ability to learn and overall health. Sleep is important because it improves your performance and health. Here are 4 tips to sleep...

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Achieve uncommon results with these 4 teamwork-focused strategies

Business

Teamwork and collaboration are critical elements of success. By having a vision, maintaining accountability, addressing conflict and reviewing results, teams can increase and improve their...

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3 Insurance Industry Myths... Debunked.

The insurance industry is aging and having trouble recruiting Millenials. There are many reasons why young professionals should be interested in an insurance career. Insurance agents can...

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Is your job killing you?

Business

3 ways to help manage stress

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