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Be wise and specialize

Value Selling

By Art Seifert, Glatfelter Insurance Group on February 15, 2017

By specializing, increased revenue is almost a guarantee. Specialists not only become an expert in the niche, but a trusted adviser.

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Give away to grow your book

Value Selling

The more value I brought to a relationship, the less my client talked about price. My clients wanted value and were willing to pay a little extra to get it.

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8 DO's of actionable Underwriting submissions

Value Selling

By Tom Thompson, Underwriting on January 18, 2017

It is critical for sales and underwriting to be on the same page in order to obtain actionable submission. Here are 8 underwriting insights into that process.

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The power of a written goal

Value Selling

Written goals are imperative in sales. But did you know that how the goal is written can impact how your mind interprets it?

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Building relationships in 140 characters

Marketing

By Taryn Kuhn, Marketing on January 4, 2017

Tweeting in the industry is extremely important when it comes to reaching your followers.

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Value selling and expertise

Value Selling

By Art Seifert, Glatfelter Insurance Group on December 28, 2016

Establishing credibility as a young producer is crucial. Higher prices with insurance grow with experience and confidence.

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Taken 4: Ransomeware cyber security

Technology

By GIG Information Security Group on December 21, 2016

Ransomeware is a cyber security risk that companies need to know about. You can't afford paying for stolen information.

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Creating right sized expectations

Value Selling

As a young producer, you need to be realistic. You can use this to sell value and a higher price. Understand the importance of right sized expectations.

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IT Security: Phish baiting

Technology

By GIG Information Security Group on November 30, 2016

Protecting yourself from phishing attempts is crucial when it comes to IT security. Here are some tips on how to prevent phishing.

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Move from the rational to the emotional to sell value

Value Selling

By Art Seifert, Glatfelter Insurance Group on November 22, 2016

People should make purchases based on reason, but more often purchases are made based on bias and emotion.

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