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Honesty in sales matters

Value Selling

Don't waste time on business that isn't interested in value over price.

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Tips on how to create the best video

Marketing

By DeAnna Halewski, Marketing on July 27, 2016

Creating video content does not need to be time consuming or expensive. Learn some quick tips on what you can do.

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Does company culture help build relationships?

Value Selling

Our selling proposition is value. Arriving at this proposition is driven by our culture.

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Who should you partner with?

Value Selling

We all want our money's worth when we buy something so why would it be any different in regard to agents and brokers wanting value from their program managers.

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Do dollars or percentages work better in sales?

Value Selling

Always think of numbers contextually before deciding to use dollars or percentages ... it could mean the world of difference when closing the sale.

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Why is communication important to clients?

Marketing

By DeAnna Halewski, Marketing on June 29, 2016

Client communication is important for marketing purposes. Be sure to touch base regularly using more than just email.

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How important is a distribution network?

Value Selling

Our most significant risk is our distribution but our investment in distribution is huge and we are committed to its success.

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Why should you have a risk management program?

Value Selling

By Scott Harkins, Risk Control on June 15, 2016

Risk control consulting can help sell and retain business, and is a critical component in an insurance program.

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The cost of managing risk

Value Selling

The cost in managing risk relies on the predictable cost of risk transfer.

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The challenge in selling value

Value Selling

Having the courage to sell value is the challenge when you are selling value over price.

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