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Barking up the wrong tree? How insurance agents can increase client responsiveness.

Sales, Marketing

How many times do you repeatedly contact a client without getting a response? With billions of emails and calls made each day, we have to find a way to cut through the noise to get a...

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Your agency’s best investment: the striking benefits of boosting employee health & happiness

Business

By Lindsey Elias, Marketing on March 22, 2019

Think everyone in your office is happy? Check out these eye opening statistics, and work to build a health and happiness-focused company culture to boost employee productivity, retention...

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3 trends in the B2C market that we’re loving & how they can be applied in the insurance industry

Marketing

By Katrina Eicholtz, Marketing on March 8, 2019

What trends are we noticing in the business-to-consumer market that can translate to the world of business-to-business insurance? We're covering three of our favorite B2C trends and...

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Millennials and Generation Z: Insurance buying habits

Business

New generations are taking the stage in the insurance market - millennials and Generation Z. How do you plan to reach this younger audience? These 5 notable buying habits will help you...

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5 ways your agency can empower superhero agents

Business

By Brittany Wolf, Marketing on January 24, 2019

What do insurance agents and Pixar's 'Mr. Incredible' have in common? Their dedication to helping others and protecting clients. Here are 5 ways your agency can empower superhero agents.

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3 Insurance businesses that exposed client data + 2 ways you can help prevent your agency from being next

Technology, Business

Cybersecurity is the #2 concern across businesses of all sizes. In fact, 52% of businesses believe that suffering a cyberattack is inevitable. Insurance agents and agencies are especially...

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The world of insurance: It's a tricky business

Business

Because our world is full of uncertainties, insurance is nothing to dismiss. Although this safety net is a necessity, navigating the world of insurance can be tricky - especially while...

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Your agency has a few things to learn from Amazon

Technology, Business

By Katrina Eicholtz, Marketing on December 21, 2018

Have you heard of the Amazon Effect? This phenomenon has changed the way we buy, sell and shop. Want to know more? Read on to learn how Amazon has changed the marketplace and what it means...

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Why agent + client relationships are a lot like marriage. Plus, 3 tips to build better connections.

Marketing

A strong emotional connection with a brand is a stronger driver of customer loyalty than factors like ‘ease’ and ‘effectiveness’ — making relationships key for an insurance agency's...

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Build a positive online reputation and keep it protected

Marketing, Business

Keeping up with your online reputation is critical, and could potentially drive customers your way. Reputation management can be intimidating, but with the help of these quick tips, you can...

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