In the event of a high-stress situation, the relationship between you and your client could become fragile and emotional, and it’s critically important to continue to deliver service that...
Continue ReadingInsider, Value Selling, Sales, Marketing
In the event of a high-stress situation, the relationship between you and your client could become fragile and emotional, and it’s critically important to continue to deliver service that...
Continue ReadingInsider, Value Selling, Sales, Marketing
Unfortunately, when it comes to email frequency, there is no magic number. The best you can do is know your client, experiment and find a happy medium.
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You may think you need clients, but what you really need are loyalists. Loyalists are customers who are die-hard fans of your company and only your company.
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If we are formulating our next thought during that time instead of actively listening to our clients, there’s a lot of information that can be missed.
Continue ReadingThe appropriate use of rare, handwritten correspondence can solidify your position as someone to do business with.
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Just like I know I’m going to order a Big Mac, when your client comes to a meeting, they typically know what insurance products they’re looking to buy.
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An elevator pitch is NOT a sales pitch. Instead of trying to sell a product, you should try to describe what you do to help others.
Continue ReadingKnowing what a day in your client’s life is like will help you to recognize the importance of your role within your agency and your duty to help serve them.
Continue ReadingInsider, Technology, Value Selling, Sales, Marketing, Risk Control
Happy Halloween! Need some humor?
Continue ReadingGlatfelter Insurance Group is a specialty provider of
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