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83% of us react before we do this key skill

The dark room is eerily quiet as picture after picture appears on the screen. There are sniffles, side conversations, moments of recognition and sadness. As the presentation continues, I think, what is their story? Who did they leave behind? What was their legacy? Each person has their own story to tell. While listening to others, we can hear their pains and joys and also understand what makes them tick.

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By Tina Kerchner, GSB Vice President on Jan 5, 2018 11:30:00 AM

Topics: Insider, Value Selling, Sales, Marketing

Have you tried this 1 single step to a lasting impression?

“Neither snow nor rain nor heat nor gloom of night stays these couriers from the swift completion of their appointed rounds.” – United States Postal Service 

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By Joseph Myers, GHP Marketing Sales Executive on Dec 29, 2017 11:30:00 AM

Topics: Insider, Value Selling, Sales

Would you like fries with that? 3 tips to sell additional coverage

When I pull up to the McDonalds drive-through, I know that I’m going to throw down a Big Mac. And, if I’ve just lost all credibility in your eyes – sue me, they’re delicious. After I order my burger, an inherent test of my self-control follows… “Would you like fries with that?” (For full disclosure, I only go to McDonalds on about a semi-annual basis – and, yes – give me all the fries.)

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By Bri Burkhart, Social Media Coordinator on Dec 22, 2017 11:30:00 AM

Topics: Insider, Value Selling, Sales, Marketing

Elevator pitches: 3 no-nonsense tips in 3 minutes

You have only about 7 seconds to make a lasting initial impression, which is why we’re not going to talk about eye contact, a good handshake or how to dress. You’ve heard those tips before. It’s time to talk about the nitty gritty parts of an elevator pitch.

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By Rob Kuhn, GRP Marketing Representative on Dec 15, 2017 11:30:00 AM

Topics: Insider, Value Selling, Sales, Marketing

What Citizen's Fire Academy taught me about insurance

Armed with full firefighter gear, a hose and tons of adrenaline, we charged into the practice burn building where we were met by a room full of smoke and fire putting off roughly 800°–1,000° F.

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Topics: Insider, Marketing

Happy Halloween!

This falls under policy exclusions, right? Happy Halloween!

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By Glatfelter Program Managers on Oct 27, 2017 11:30:00 AM

Topics: Insider, Technology, Value Selling, Sales, Marketing, Underwriting, Risk Control