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What Citizen's Fire Academy taught me about insurance

Insider, Marketing

By Sarah McCauley, Marketing on December 8, 2017

Knowing what a day in your client’s life is like will help you to recognize the importance of your role within your agency and your duty to help serve them.

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Keeping up on the latest innovations in the industry

Sales

To keep abreast of the latest strategies and industry news, you need to keep your finger on the pulse of the industry itself.

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Are you overlooking the #1 way to attain new clients?

Marketing

By Lindsey Elias, Marketing on November 24, 2017

Happy customers enjoy giving business recommendations, and do so. If you’ve exceeded a client’s expectations, they’re likely to tell others very naturally.

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The effects of new technology on insurance

Sales

By Art Seifert, Glatfelter Insurance Group on November 17, 2017

There seems to be a lot of discussion around the latest insurance applications and how they help a producer be more effective in the sales process.

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What does your agency's design say about you?

Marketing

By Ivy O'Connor, Marketing on November 10, 2017

This is a great time to think about best design practices, and to see how a few design-minded tweaks can boost your bottom line

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Value vs price in the aftermath of natural disasters

Sales

The subject of value vs price can be a touchy one in this situation, but there are ways to make sure your client or prospect knows that cheaper isn't better.

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Happy Halloween!

Insider, Technology, Value Selling, Sales, Marketing, Risk Control

By Glatfelter Insurance Group on October 27, 2017

Happy Halloween! Need some humor?

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You need CRM in your life: Here's why

Marketing

By Beckie Boateng-Sampong, Marketing on October 20, 2017

CRM system can enhance your prospecting and your customers’ journeys.

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Harnessing the power of loneliness

Marketing

By Lindsey Elias, Marketing on October 13, 2017

Loneliness can better predict someone’s early death than smoking an entire pack of cigarettes every single day can!

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A mobile future: Experts have long predicted that the future of insurance is mobile

Marketing

While applications are more prevalent on the retail side of insurance, we can assume it’s just a matter of time before they will impact the commercial side.

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