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The critical importance of succession planning

Sales

By Art Seifert, Glatfelter Insurance Group on September 8, 2017

You want to make sure your legacy continues on with the same, if not better, reputation. There are too many people counting on you.

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Give your e-mail open rates a serious boost

Marketing

By Katrina Eicholtz, Marketing on September 1, 2017

You spend time and effort writing your client emails. How can you guarantee that they won’t be ignored? Address the questions above.

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Being successful as a retail agent in the insurance industry

Value Selling

Agents who specialize are happier and do better business, but there are obstacles that get in the way of your success if you aren't an expert in your niche.

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Be aware of these cold calling no-nos

Sales

Cold calling isn't the easiest way to gain perspective clients. However, there may be a few things that you are doing to make it harder on yourself.

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Finding the agency or brokerage that is right for you

Value Selling

Looking to launch your career? Finding the agency or brokerage that is right for you is the first important step when delving into the industry.

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5 tips for training top-notch producers

Sales

By Katrina Eicholtz, Marketing on July 28, 2017

There are a few things you can do to guarantee that your agents are best prepared when it’s time to put their skills to use.

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Are you prepared for next-generation clients?

Marketing

By Sarah McCauley, Marketing on July 21, 2017

Having such a large group of potential future clients is an exciting thing, but millennials approach the buying processing differently.

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Cultivating diversity in the insurance sector

Sales

By Lindsey Elias, Marketing on July 14, 2017

The ability to manage a diverse workforce effectively is considered necessary for an organization desiring sustainable competitive advantage in today’s market.

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Finding a pop culture sales & marketing hype-man

Marketing

Rather than giving tips for the best sales pitch ever, let’s take a moment to get inspired by finding our own marketing and sales hype-man!

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Making the most of first impressions

Sales

By Amber DeFabio, Marketing on June 30, 2017

Everyone judges and they will form an impression about you instantly. Pay careful attention to the way you spend those first few seconds.

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