• Glatfelter Agent Blog - Resources for Independent Insurance Agents

    Grow with Glatfelter


    Insights Designed to Promote Your Success

Selling service as value: Can your clients afford you?

Value Selling

One sure way to separate yourself from competing producers is to provide truly effective service. This may sound easy, but in reality, it is a challenge.

Continue Reading
Cyber security awareness: A critical need

Technology

By Lindsey Elias, Marketing on May 19, 2017

We no longer can overlook threats on cyber security needs. Implement procedures to ensure optimum online safety.

Continue Reading
Stay strong with community commitment

Value Selling

A good breakthrough networking option is joining a local nonprofit, as doing so will allow you to begin forming connections within your community.

Continue Reading
Boosting business with quality research

Marketing

It is important to remember that not all search queries produce quality results.

Continue Reading
5 ways to master social media marketing

Marketing

By Sarah McCauley, Marketing on April 28, 2017

Maintaining professional social media channels is vital. Post online to help sell more products, connect with more clients and build greater brand awareness.

Continue Reading
Becoming the "April the Giraffe" of insurance

Marketing

Are you using YouTube to promote yourself in the insurance industry? Video is informative, personal and what people want.

Continue Reading
Building loyalty: A focus on retention

Marketing

By Amber DeFabio, Marketing on April 12, 2017

Building loyalty is great for both retention and new business; and rewarding your clients doesn’t need to be as complicated and time consuming as it may sound.

Continue Reading
The 3 “be’s” to creating a buzz-worthy Instagram profile

Marketing

Not every social media outlet is useful for every agent but, if your target audience includes people under the age of 30 then Instagram might be a no-brainer.

Continue Reading
Be bold for success in sales

Value Selling

Confidence is a major component of sales success. Sometimes, it pays to be bold. However, being bold can be uncertain…it requires high risk tolerance.

Continue Reading
Your key to success: Become an expert

Value Selling

Paying attention to forms and becoming a forms expert pays off exponentially. People respect and trust expertise.

Continue Reading