• Welcome to Backstage with GIG

    Welcome to Backstage with GIG


    Your all access pass to Insurance Broker Amplification

  • Close-the-Deal.jpg

    Subscribe to Backstage with GIG


    Engage in the discussion

  • CRM.jpg

    How to sell value


    Believe in the product

Becoming the "April the Giraffe" of insurance

Marketing

By Bri Burkhart, Marketing on April 21, 2017

Are you using YouTube to promote yourself in the insurance industry? Video is informative, personal and what people want.

Continue Reading
Building loyalty: A focus on retention

Marketing

By Amber DeFabio, Marketing on April 12, 2017

Building loyalty is great for both retention and new business; and rewarding your clients doesn’t need to be as complicated and time consuming as it may sound.

Continue Reading
The 3 “be’s” to creating a buzz-worthy Instagram profile

Marketing

By Bri Burkhart, Marketing on April 5, 2017

Not every social media outlet is useful for every agent but, if your target audience includes people under the age of 30 then Instagram might be a no-brainer.

Continue Reading
Connecting with clients from your couch

Marketing

By Sarah McCauley, Marketing on February 22, 2017

LinkedIn has become another valuable social media app to download for business networking.

Continue Reading
Building relationships in 140 characters

Marketing

By Taryn Kuhn, Marketing on January 4, 2017

Tweeting in the industry is extremely important when it comes to reaching your followers.

Continue Reading
Expand your reach with Facebook

Marketing

By Taryn Kuhn, Marketing on November 16, 2016

It can be difficult for producers to understand the need to delve into the vast space of Facebook.

Continue Reading
Developing and safeguarding your personal brand is essential

Marketing

By DeAnna Halewski, Marketing on October 19, 2016

In our world today, whether you want it or not, you have a personal brand. What do people think of when they think of you?

Continue Reading
Build your client’s trust

Marketing

Building client trust doesn't have to be difficult. Learn ways to help build that trust and build your insurance book of business.

Continue Reading
4 easy ways to destroy a client relationship

Marketing

Check out these 4 easy tips on how you can destroy a client relationship. See what you can do instead.

Continue Reading
Tips on how to create the best video

Marketing

By DeAnna Halewski, Marketing on July 27, 2016

Creating video content does not need to be time consuming or expensive. Learn some quick tips on what you can do.

Continue Reading